From Facebook to Twitter, How Today`s Smartest Businesses Grow Themselves
Forfattere:
Adam L. Penenberg
Forlegger:
Hyperion
ISBN (13):
9781401323493
Kommentar/beskrivelse:
Fra bokomslaget: "In this game-changing must-read, Penenberg tells the fascinating story of the entrepreneurs who first harnessed the unprecedented potential of viral loops to create the successful online businesses - some worth billions of dollars - that we have all grown to rely on. The trick is that they created something people really want, so much so that their customers happily spread the word about their product for them."